{"id":846,"date":"2020-05-28T10:19:11","date_gmt":"2020-05-28T10:19:11","guid":{"rendered":"https:\/\/www.teranoid.com\/?p=846"},"modified":"2020-06-02T14:58:57","modified_gmt":"2020-06-02T14:58:57","slug":"how-to-simplify-mobile-commerce-to-improve-customer-experience","status":"publish","type":"post","link":"https:\/\/www.teranoid.com\/how-to-simplify-mobile-commerce-to-improve-customer-experience\/","title":{"rendered":"How to simplify Mobile Commerce to Improve Customer Experience?"},"content":{"rendered":"\n

Mobile Commerce is of great significance today. That is to say, there is no individual who does not have a mobile phone and is not actively using it. Therefore, we are all aware that the use of mobile is common. Moreover, people are using their mobile phones to search for products and to buy as well. Hence, mobile commerce is an area that retailers need to focus a lot on. Although, retailers are working a lot on mobile commerce, but still there is a long way to go.<\/p>\n\n\n\n

How to Simplify Mobile Commerce <\/strong><\/h2>\n\n\n\n

The Teranoid<\/a><\/strong> team has come up with a few ways that shall help retailers improve their customer experience.    <\/p>\n\n\n\n

Mobile Commerce Tip #1: Simply the Site <\/strong><\/h4>\n\n\n\n

There are many sites that are\ndifficult for customers to navigate. That is to say, the sites do not appear\nperfect on the mobile screens. For example, at times the items are too small or\nbig that the customer finds it difficult to search for a product or it leaves\nthem frustrated. Moreover there are sites that do not open the categories of\nproducts or there are times when the time load is a lot. So, retailers, by\ntaking care of these details, can make sites that are perfect and that do not\ncause the consumer to face difficulty and hence resulting in loss of sales. Therefore,\nretailers need to constantly keep updating their sites and overcome navigation\nissues. <\/p>\n\n\n\n

Mobile Commerce Tip #2: Uncomplicated Search Tool<\/strong><\/h4>\n\n\n\n

Usually the customers who are searching for products online through e-commerce <\/a>stores do not have extra time for product search if they cannot find one. That is to say, these people might be on the move so things should be made simplified for them. Moreover, customers are not willing to spend a lot of time on searching products even if they are free. That is to say, they want to find the product instantly. Therefore, if they do not find this convenience on the site, they shall simple move to another site. So, retailers need to ensure that they are providing their customers speedy and easy to use search tool. <\/p>\n\n\n\n

Another good idea is to have the\nsearch engine on every page of the site. As a result, it will become easier for\nthe customers to find a product no matter where they are on the site. Moreover,\nthere are search engines that provide auto correct facility. So, when customers\nenter the first alphabets of the product they are typing, the search tool\nautomatically predicts the items they are looking for. As a result, this speeds\nup the process and saves the customers\u2019 time.   <\/p>\n\n\n\n

Mobile Commerce Tip #3: Provide Explicit Physical Store and Contact\nDetails <\/strong><\/h4>\n\n\n\n

Make the store\u2019s address and\nphone number vivid. That is to say, retailers need to make these details easy\nto find for their customers. Further, retailers need to ensure that the users\ncan easily make call or find the store on the map. Also, if they want to call\nthe store or the customer service, it should just be a click away. That is to\nsay, the contact number should not simply be stated. In fact, the customer\nshould be able to make call just through a click. In the same vein, make the\nstore address also clickable that directly leads them to the map and the\nstore\u2019s exact location.  <\/p>\n\n\n\n

Mobile Commerce Tip #4: Connect all sales channels together <\/strong><\/h4>\n\n\n\n

Connecting one sales channel with\nall the others is necessary when it comes to giving customers exceptional experience.\nTherefore retailers should not just isolate their mobile commerce. In fact they\nshould connect their system with other channels. For example practicing buy\nonline pick in store option. Further, the store experience should also be made seamless\nand inconvenient. That is to say, when the customers reach the store to pick their\nitems, it should not be complicated and confusing. So, retailers can make a separate\nsection of their store for picking up online orders. <\/p>\n\n\n\n

Conclusion<\/strong><\/h4>\n\n\n\n

Mobile commerce is equally important\nas is the brick and mortar stores. So, retailers need to make sure that their\nmobile commerce is fast, active and up to date. Further, retailers need to make\ntheir mobile commerce strategy strong so that the customers are provided\nexceptional experience.      <\/p>\n","protected":false},"excerpt":{"rendered":"

Mobile Commerce is of great significance today. That is to say, there is no individual who does not have a mobile phone and is not actively using it. Therefore, we are all aware that the use of mobile is common. Moreover, people are using their mobile phones to search for products and to buy as … <\/p>\n