Category: POS

Certainly time management is essential when it comes to handling businesses. Further there are so many tasks that retailers have to look after, therefore retailers find time management difficult. Hence having time management skills is very important when it comes to retail success. That is to say, the one who works in a retail store must be able to effectively manage time so all the essential tasks are completed in time.  

Time Management Tips

Below we have mentioned some essential time management tips that shall help retailers manage their time well and fulfill all their tasks successfully.

Time Management Tip #1: Make To-do lists

Certainly to-do lists help a lot with time management. Further they are simple to create and they do not demand any extra effort. Consequently there is no task that is left undone or forgotten. For this purpose, firstly retailer need to make it a habit that make the to-do list a day before. Consequently, it will help save time on the day when the tasks have to be accomplished. Moreover it will help prepare one’s mind in advance for the next day’s tasks. As a result, the person is more focused and active.

Secondly, retailers need to prioritize their tasks. That is to say, they should see which tasks are more important than the others. Consequently, they should list their tasks. That is to say, the tasks that are most important should be on top of the list and the ones that are of less importance should be at the bottom.

Thirdly, retailers need to see which hours of the day have less traffic. Consequently, they should plan their tasks. That is to say, retailers cannot afford to lose sales and customers while being busy in completing other tasks. So, tasks should be managed according to the customers because sales should not get affected.

“Setting goals is the first step in turning the invisible into the visible.”

Tony Robbins

Time Management Tip #2: Staff Training

Staff training is equally important. Therefore retailers need to see how they can train their staff well. That is to say, retailers cannot afford to waste their time in continuously examining and answering and solving employee queries. Therefore they need to make sure that they invest in staff training courses that shall resolve this matter. As a result, the staff should be competent enough to manage the store on their own without continuously coming to you for help.

Time Management Tip #3: Store Organization

Keeping the store organized and neat saves a lot of time and effort. That is to say, if there are missed items in the due to mismanagement and disorganization, it will take a lot of the retailers’ time and energy. Therefore having an organized and neat store saves a lot of time and helps retailers manage their stock and inventory the right way.   

Secondly retailers need to ensure that they label the boxes and cartons. As a result, they will not find it difficult to search for a product. Also make sure that the slow moving inventory is placed behind and the fast moving inventory is placed at the front of the store.

Time Management Tip #4: Automate Operations

Certainly retailers should use tools that help them in their business. In other words, these tools must be able to streamline their business operations. For example a Point of Sale System simplifies a lot of tasks for retailers. In the same vein, there is inventory management software. It helps in managing inventories effectively and without handling operations manually. Further by operating these tasks, retailer can also reduce their expenses along with saving their time.     

“A plan is what, a schedule is when. It takes both a plan and a schedule to get things done.”

Peter Turla

KDS (Kitchen Display System) is one of the most significant features that restaurants need. In other words, restaurants are continuously evolving in terms of technology. Further restaurants need to keep up with the customer demands in order to be successful. Certainly, the more advanced restaurants are, the more customers they will be able to attract. Although, the Kitchen Display System works in the background, but it changes the entire customer experience to a great extent.

KDS (Kitchen Display System)

To explain it a bit, a Kitchen Display System automatically receives the orders placed by the customers. That is to say, it has replaced the physical method of receiving orders in the kitchen. Moreover, this system monitors all the kitchen activities.

Benefits of KDS (Kitchen Display System)

Below we have mentioned a few benefits of Kitchen Display System.

KDS (Kitchen Display System) makes Planning meal Courses easier  

One of the main features and benefits of a KDS is that it helps manage the meal course. That is to say, the manager manages everything based on the instructions and course plan set by the chef. That is to say, it is through the KDS that managers are able to effectively place the items on the table according to the plan set by the kitchen team. Moreover they can also set the timing of each item that needs to be served. Consequently, this helps customers effectively handle customers and meet their required needs in time.  

Kitchen Display System sets Meal pace

It is through the KDS that the items are prepared in time. That is to say, it knows exactly how much time is required for each meal to get prepared. Moreover, it ensures that the meal is hot when it is served to the customers. So, it ensures that if there are two meals being prepared to be served at the same table and one of the dishes requires less time to be prepared, it automatically slows down the cooking time of the item that will be prepared in less time. Therefore it makes sure that the customer is served hot and fresh food.  

KDS (Kitchen Display System) features Recipes

This is another very important thing when it comes to cooking. That is to say, the chef can simply look for the recipe for their peace of mind. The display system has all the recipes stored in it. Moreover, this will also help reduce the training cost for courses. Further, it will also help save papers and kitchen printers. Moreover, it also controls quality because certainly if the product is not made as per the recipe chef or the cooks can guess it through the picture that comes with the recipe.

How can a Kitchen Display System help Restaurants?

A KDS is way more than just an order taking system that has replaced order receipts. That is to say, different restaurants are unique and they have their unique methods and ways. So a KDS can be customized according to the restaurant needs. Moreover it is generally assumed that the KDS is beneficial only for big restaurants and huge chains. But this is not the case. That is to say, they can equally be used for small restaurants and are beneficial to them. So if restaurateurs are looking for systems that have rapid order receiving capability or they want to give their customers a better and a more enhanced dine in experience, they certainly need to opt for systems that have Kitchen Display System with it. Certainly advanced POS System that comes with this advanced feature and make the customer experience reach the next level.       

“Today’s customer really expects a truly extraordinary customer experience. That means your company, your brand, and your experiences are not just in competition with people in your category, they’re in competition with everyone.”

Robi Ganguly

Certainly Google rankings are essential for any business to reach out to its target audience. That is to say, customers use Google on a regular basis. Certainly, there are millions of users worldwide and they search for their required products online. Therefore businesses certainly need an online presence. Moreover, they need to ensure that their Google rankings are increases and not static. Consequently, this means that there is more traffic coming in which is good for the business. So, if retailers are not in the search results, they are certainly lacking in increasing their traffic and consumers.

How to Increase store’s Google Rankings

The Teranoid team has compiled a few ways that shall help retailers understand how they can increase their Google rankings and reach out to more people.     

Basic Steps for Google Rankings

Firstly retailers need to get their business enlisted on online directories. That is to say, retailers should make their online presence by enlisting in Google My Business. Secondly retailers need to verify their business. That is to say, retailers will simply get their business verified through email, phone and several other options. Once retailers have verified their business online, they should add in information about their business and services/products, locality etc. In addition to adding the name, address, contact details, business hours and reviews retailers also need to ensure that they add photos of the store. As a result, customers are attracted more towards a store because certainly we are all attracted towards things that we can see visually.  

Increase Google Rankings through Posts

In the Posts section, Google allows you to post recent images and news relating to your business. Consequently, this helps retailers stand out amongst the other businesses and makes the business reach out to the audience. Moreover retailers can also engage the customers by adding in calls to action. Certainly through posts retailers can interact with their customers more. As a result, they can increase their traffic and make new customers.

Increase Google Rankings by being enlisted on other Business Directories

Apart from just being enlisted on to the Google My Business, retailers need to enlist themselves also on other platforms. That is to say, there are other business directories also available that retailers need to be active on. Certainly this also helps in increasing Google rankings. So retailers need to see which other directories are available and which ones they need to be enlisted in.

After enlisting the business on these various platforms, retailers need to ensure that they are consistent and accurate. That is to say, the information added on all these directories should be accurate. In other words, if the information on all the directories as well as on the website does not match with each other, there are high chances that Google rankings get affected.

Back links are essential for Google Rankings

Having quality back links is essential for websites. That is to say, back links from other sites on your sites are important when it comes to Google rankings. So for this purpose, retailers can hold events in their store. This way they can connect with the audience and increase opportunities of creating links. Moreover, retailers need to see if they can invite reporters and bloggers to cover the event. Also, ensure that the event is entertaining and purposeful because that will make the bloggers and reporters write about it and promote the event.

Conclusion      

To conclude, Search Engine Optimization is essential for all businesses alike, including new as well as established businesses. In the same vein, they are for online businesses as well as offline ones. That is to say, even if the stores are offering services and products through brick and mortar stores, they still need to make their online presence active so that customers can reach the location and see which products they are offering.

Certainly retailers are looking for Instagram Post Ideas that can help boost their business. Moreover, almost all businesses are promoting their products on social media, whether through Instagram, Tweeter, or Facebook. Further through Instagram, which has millions of users every day, retailers need to keep their business alive there and promote it as much as they can through Instagram. Certainly, Instagram is a very effective tool when it comes to reaching out to their audience. Therefore Instagram Posts Ideas should be effective and relevant to the target audience. That is to say if the posts are irrelevant and only for promotional purposes, the audience will be impressed and shall not be interested in following or visiting the store for the purpose of purchase.

Instagram Post Ideas for Retailers

Below, the Teranoid content team has compiled for retailers Instagram Post Ideas and ways that will help them up their Instagram game.

Instagram Post Ideas should be relevant and practical  

One of the most effective Instagram’s post ideas is to give customers useful tips and ideas according to the products that you are offering. For example, if you are selling apparel, give customers ideas relating to their wardrobe. Further you can promote your own products in such Instagram posts. That is to say, by providing customers with useful ideas you are indirectly promoting your own products. On the other hand, businesses can use this technique even if they are not in the clothing business. That is to say, other businesses can customize their Instagram Posts according to their products and services.   

Instagram Post Ideas should be Motivating

Instagram should not only be used to promote products and the brand, in fact it should also be a means to spread motivational messages as well. As a result, customers’ liking is increased towards a brand more if they keep motivating and inspiring them. So it is important that retailers regularly make posts that are motivating and encouraging for their customers.

Instagram Post Ideas should include topics of Customer Interest  

Getting to know the customers is certainly important when it comes to pleasing customers. So, retailers should make it a point that they know what their customers’ interests are. For example, they need to see what they are talking about. If they have some favorite celebrities, retailers can tailor their Instagram Post ideas according to those celebrities or any other famous personality. Further there must be some message along with those posts that relates to the brand in some way.

Instagram Post ideas must include the overview of the Processing  

Show your customers how the business runs. In other words, make them familiar with the processing and their working structure. That is to say, include the background pictures of the business to make the customers know about their business more and how competently they work for their customers. As a result, this strengthens the customers’ bond with the company or the brand.    

Instagram Post Ideas should be empowering and promotional

Businesses should certainly stand for good causes. That is to say, customers relate to a brand that is associated with charitable organizations. So, retailers can promote this through Instagram and reach out to their customers who can help them with their donations. So firstly retailers should be associated with good causes. Secondly, they should make it public so that they increase their followers and customers.

Instagram Post Ideas must include the option to shop

Retailers should also showcase their best and most popular products. Further, they should also give the option along with the products the option to buy the product. Further retailers should think of creative ways that should engage the customers and make the purchasing experience unique and enjoyable.  

Cashier Training Guidelines for Retailers

Cashier training is the most important part of retail. That is to say, if the cashiers are not well trained, the entire transaction procedure will not be completed smoothly. Further it might leave customers with dissatisfaction, which retailers cannot afford to face. So cashier training is very significant to provide excellent customer service and increase sales.

Cashier Training for Retailers

Retailer scan follow the below mentioned ways to train their cashiers.

Cashier Training Regarding POS  

Firstly retailers should ensure that their cashiers are well trained with the technology being used in the store. That is to say, they should be properly trained with the POS System. Certainly POS System is the tool that helps speed up the transaction process. So retailer should see if their vendors are offering training along with providing POS System. Consequently, retailers need to train their employees well by training them professionally on transactions and effective use of POS System. Further these training sessions will help cashiers know better how to use the POS System.

Cashier training Tip #2: Make them memorize PLU Codes

Certainly the PLU codes are essential for grocery stores. Therefore it is better if cashiers know these codes well. For this purpose, retailers need to find simpler ways for their cashiers so that they can learn these codes easily and without much effort. Consequently, this will help retailers memorize these codes better and will save a lot of time. That is to say, cashiers will not have to search for the codes every time they process a transaction. Off hours can be an effective way to train the cashiers with memorizing of the PLU codes.

Cashier Training Tip #3: Best Cashiers can help train the new employees

Make the best cashiers train the other cashiers. That is to say, the best cashiers are the ones that can help others understand how to make the cashier process simple and rapid. Further cashiers have to face unusual and unexpected situations while dealing with customers. Therefore cashiers can learn about them only by witnessing others and understanding how to deal with such situations. Consequently, those cashiers can also teach the ways that need to be applied during the transaction process.

Cashier Training Tip #4: Let cashiers practice during off-peak hours  

Once the cashiers are trained, make them learn and practice during off-peak hours. Further retailers should ensure that there is a senior member along with them. In other words, in case the new cashier faces some problem, the other one should be there to support and help them. Further this is also essential for good customer experience, because otherwise the customers might get irritated if the cashier is slow or does not know how to use process the transaction through the POS System.   

Cashier Training Tip #5: Good customer service training

There are a few ways that retailers should adopt in order to give customer service training to their employees. Firstly retailers need to practice role-playing. Certainly it is one of the most effective ways in understanding customer situations and how to deal with them. Consequently, cashiers will be able to deal with customer situations in a better and more effective way.

Secondly retailers need to teach their cashiers how they should greet and converse with the customers. In other words, they should be able to build connection with the customers at the checkout time because this is a very effective way to make customers.

Conclusion

Certainly cashier training is essential when it comes to good customer service. However good training along with competent employees makes the transaction process simple and easier. Therefore, a strong and effectual conversation with the cashier can turn an ordinary customer into a loyal one.   

Inventory management is certainly important when it comes to handling businesses effectively. In other words, lack of effective inventory management leads to loss of sales and poor customer experience. That is to say, in case retailers do not effectively manage their inventory, there are high chances that the business will suffer immensely. Therefore retailers need to ensure that their inventory management is effective and maintained the right way. Below we have discussed some major inventory management mistakes and how retailers can avoid them. 

Manually managing Inventory

Retailers cannot manage their inventories well if retailers are still handling their inventory manually. In other words, one of the major setbacks in managing inventories well is still using pen and paper. Consequently, it can lead to human error and a waste of time and effort. So retailers need to automate their manual procedures. That is to say, instead of handwriting each inventory-related detail; retailers should get inventory management software. Further the modern inventory management system updates the records automatically. That is to say, retailers do not have to manually update the records.

So retailers should update the system. Moreover, they should look for such an inventory system that has a reporting feature along with it. So, by having accurate and right records, retailers will be able to know about their best sellers and popular products. Consequently, they can make smarter and more effective choices. Further in order to know about the popular products and best customers retailers can invest in POS System. This is also very effective for business insights and records.

Counting Physical Inventory

Certainly, there are issues when it comes to inventories. That is to say, issues regarding shrinkage. However, if these issues are sought in time, retailers can save themselves from the loss. Therefore retailers should count their stock quite often. In other words, if retailers will not count the inventory frequently, they will face such issues which will lead to loss of business without their knowledge. Because of lack of counting physical inventory, retailers can get in big troubles.

So if retailers are counting their stocks once a year, they will have the discrepancies of the whole year. Consequently, it will become difficult for retailers to resolve those issues or even find the culprits involved or nay other root causes. Further, retailers need to ensure that the online stock and offline stock are synced because this will lead to customer satisfaction. So, generally, it is suggested that the inventory should be counted once a month, if not twice.

“One of the great responsibilities that I have is to manage my assets wisely, so that they create value.”

Alice Walton

Organizing Inventory

Certainly, organization is the key when it comes to successfully handling the business. In the same, vein, organizing inventories is equally important. So, retailers must ensure that their stockrooms should be neat and well organized. Certainly messy and disorganized stockrooms can lead to troubles and difficulties. Firstly retailers should ensure that they plan how and where they should place their products. So, retailers should make sure that the items are easy to locate. Having a look at the way products are moving, retailers can place their fast-moving products at the beginning and below vertically. Subsequently, they can place their slow-moving products farther. Moreover, retailers should label their boxes and cartons. Consequently, this will make it easier for retailers to find the desired products.   

Conclusion

To conclude, managing inventories well is a must for businesses. Certainly, without it, retailers cannot manage their business well.     

“There are three key assets in retail: real estate, inventory, and people.”

— Zeynep Ton

Mother’s Day is approaching soon. Although, we do understand that due to the current situation, it has become nearly impossible to market the store. That is to say, certainly people are staying home and will not come to stores to shop for the mother’s day. Therefore retailers need to make the most out of their online websites and online business. That is to say, this Mother’s day do something different. In short, market the products online relevant to the mother’s day. As a result, consumers will buy the products online. Consequently it will help increase sales.

“Good marketing makes the company look smart, great marketing makes the customer feel smart.”

Joe Chernov

How to Increase Sales on this Mother’s Day

Target Audience for Mothers day to increase sales          

The first and the foremost thing is to know which customers you want to target. For this purpose, retailers can search their customers in their Point of Sale System. Further they shall know the contact details of their customers and their purchase histories as well.     

Send Mother’s Day reminder to increase sales

Certainly customers are also going through difficult times. Therefore cheer them up by reminding them of the mother’s day. In other words, by cheering them up, retailers are attracting them towards the brand. Further, in these testing times, those brands that are reaching out to their customers and being the reason of their joy are appreciable for the customers. So retailers should make the most of email marketing in this time. Further use the mother’s day theme for emails. Moreover think if you could offer them special deals and discounted offers.

Also, retailers could suggest gift ideas to the customer in their emails. Further highlight the most popular products. As a result, this helps consumers think about your brand when they intend to buy a product.

Make customers share their Mother’s day experience or memories

“We are all storytellers. We all live in a network of stories. There isn’t a stronger connection between people than storytelling.”

–Jimmy Neil Smith, Director of the International Storytelling Center

Certainly, mother’s day is not just about giving gifts and marketing your products. It involves memories and experiences. Therefore make customers share their photos with their mothers and make this day memorable for them. Further involve your customers a bit more. That is to say, make them share their stories along with the pictures. As a result, retailers will be able to engage their customers more which in turn will help increase sales. Moreover, by posting their stories, they can win a gift card of discount coupon.   

“You cannot buy engagement. You have to build engagement.”

–Tara-Nicholle Nelson, CEO of Transformational Customer Insights

Mother’s day section on the Site

Retailers need to make it easy for customers to find their desired products for mother’s day. So retailers need to make a special separate Mothers Day section on their site. It is an effective way to increase sales because customers can be enticed this way. That is to say, they can be attracted visually. So by making the site more colorful and relevant to the mother’s day, retailers can attract more customers and make them search for relevant products. Further, entice customers by making deals for them relevant to the occasion. In other words, combine products that make up a good set as Mother’s Day gift. Moreover, highlight these special deals and combos on the homepage.   

Conclusion

To conclude, although Mothers day might not seem that as big as Christmas or any other holiday event, but it is significant and consumers celebrate this day at their fullest. Therefore retailers cannot take this day for granted and should not make their marketing strategies less effective. In other words, pay attention to the marketing the store and products online. So by following the above mentioned tips and ways retailers can increase their sales during this difficult time.   

Sales greeting techniques are essential to give customers an exceptional experience. In other words, the way employees and retailers greet and treat their customers leaves lasting impression on the customers. Further this does not cost anything and is a great marketing technique. Certainly customers return to a store which gives them exceptional customer experience. So if retailers are looking for ways that shall help them in greeting their customers in a better and more effective way, they should follow the below mentioned techniques. 

Significance of Sales greeting Techniques

Certainly one of the biggest concerns of consumers is that the lack of behavior on the part of retailers and their employees. Consequently consumers visit only those stores that give them exceptional customer experience. Further greeting is one of the most effective and common sales technique on the part of employees to get the customer attention. So retailers can either make the customer or lose them simply through the way they greet their customers. Also if the store is welcoming customers are inclined to stay in the store for long and hence result in purchasing.    

“If your message is irrelevant to them, people not only tune it out, but think less of your brand for not understanding their needs.”

– Kerry O’Shea Gorgone

Sales Greeting Techniques for Retailers

Below we have mentioned a few sales greeting techniques that retailers can use in their stores to give their customers exceptional experience.

Sales Greeting Techniques involves Small Talk

The first and the foremost thing when it comes to seeing customers is to start conversation in some form. That is to say, establishing a relation is very important without disturbing the private space of the customers. Therefore the solution to this is starting a small talk with the customers. Certainly this is an effective way to create a bond with the customer. So the way of small talk is to ask questions and have such conversation that involves the customer. In other words, do not ask questions that only end in yes or no answers.  

“If you want to cut through the fat and emerge as a brand your buyers want to engage with, your marketing has to seamlessly resonate with your buyer’s goals, interests, and preferences.”

– Michael Brenner

Sales Greeting Techniques include Personalization

Try to remember the customers because this is very important when it comes to building customer relations. That is to say, if the customers visit you frequently, employees should give them a more familiarity based experience. So employees should be vigilant so that they can recognize the customers and greet them with familiarity. Moreover they can look for their regular and most loyal customer information through their POS System and get to know them better. Further do not just make such customers feel that you recognize them. That is to say, make them feel that now you know them better and have knowledge of what they like and what interests them. Moreover customers also want personalized experience from the brand that they visit.   

“Personalized marketing is really more of a psychological analysis where you can really understand the right language and how to reach a buyer.”

– Joseph Cole

Be genuine while greeting customers  

Customers will connect to a brand if they find something common with the brand. That is to say, sharing views or values gives customers the feeling that they can relate to the brand. Consequently it will help build trust among the customers. For this purpose, employees can share something personal about themselves. Secondly they should be genuine. In other words, customers can easily sniff out ingenuity and fakeness. Therefore marketing should also be done with authenticity because the customers do not like and relate to brands that are fake and unauthentic. Thirdly ensure that there is some element of positivity in the conversation you are making with the employees.  

Brand Activation Events are essential for businesses to promote their business and make new customers. Further, this marketing technique can be very helpful for retailers. That is to say, it increases in-store traffic and sales. Moreover, through brand activation events, retailers can reach out to their target audience. In addition, if there is new merchandise in the store, retailers can introduce them as well through such events.

Brand Activation Events

The term does not seem very familiar to many of us. So, let’s first understand what Brand Activation Events really are. As the name suggests, brand activation events are events that are organized well and are exclusive. Such events bring in store traffic. Secondly it introduces new merchandise to the audience. Moreover, it helps bring great customer experience to the customers. As a result, it also makes loyal customers.     

Usually brand activation events are limited. These events are becoming popular but still they are used less as a marketing technique as compared to other marketing and sales techniques.

“Don’t be afraid to get creative and experiment with your marketing.”

– Mike Volpe

So, in order to understand in detail how you can use brand activation events for your business’ benefit let’s have a look at the ways compiled by the Teranoid team.  

Ways to effectively implement Brand Activation Events

Brand Activation Events should be Exclusive  

Certainly brand activation events should be exclusive. That is to say, no matter how long the events lasts, the audience should know that it will eventually end because this is the factor that is the attracting force for the audience to attend the event. Further in case the retailers have huge customer base or they are planning the event in a large city, they should ask the customers to register first. This way retailers will know how much audience to expect and how to manage them.  

Use of technology for Brand Activation Events

Such events give customers and retailers the opportunity to interact face to face. Having said that, the event should be such that the customers are inclined to take pictures of the event and share it on social media. Further, encourage customers to take videos and photos and share them with their friends and family. Moreover make use of technology even for in store experiences. For example, if there are some fun games in the event, ask customers to take pictures. Also, picture booths should be created so that the customers take pictures. Consequently, give prize to the one who’s pictures are the most creative and versatile.  

“Instead of using technology to automate processes, think about using technology to enhance human interaction.”

– Tony Zambito

Effective use of space for Brand Activation Events

Certainly the store should be the location for such events. This way the audience will not just be able to get to know the retailer but also the entire merchandise and services that the store is offering. Further make the most of the store area. That is to say, the event should be planned in such a way that the customers do not just stay at one section of the store. In short, they move through the entire store so that they see the store from a different angle and perspective.

Activities for Customers in Brand Activation Events

Certainly, interesting activities keep customers engaged and make them stay and enjoy the event. In other words, if the event is boring, customers will not have a good and memorable experience. So retailers need to create activities that help make customers enjoy the experience and know about the brand in detail. Further, this way audience will be able to connect together and mingle.

Conclusion

To conclude, brand activation events should be unique and entertaining. Certainly, such events help increase store traffic and bring in new customers. Moreover, this is an excellent way to build strong connection with the customers.